RE & QA – the love story behind every successful project

Requirement engineering (RE) and quality assurance (QA) are critical components to ensure product quality. They exist so that all requirements are meeting the client’s wishes. But what is the exact role of requirement engineers and quality assurance testers? And why are they so important in the development of new tools and features? Requirement engineering: turning […]

NFTs 101 : Talking crypto, minting and early adopters

NFTs or non-fungible tokens are suddenly everywhere. Everyone’s trying to get their heads around this new phenomenon. Because why would people spend millions of dollars on ‘digital collectibles’ that can often be viewed for free ? From breeding NFT cats on CryptoKitties to racing with NFT horses on ZED.RUN to trading artwork on NFT marketplaces – the world has found […]

3 Take-Aways from the Selligent Agency Summit ’18

By Kevin van den Bosch Selligent today announced a real makeover…Awesome. Phenomenal. Amazing… It’s fantastic to see how Selligent went through a real makeover in recent months. They attracted a new CEO, COO and CFO, who strengthened the marketing automation company with roots in the Belgian soil, in Hasselt and their HQ near Brussels. The […]

Emakina Case Day Inspires Creativity and Collaboration

This summer, Emakina’s Case Day once more proved to be an excellent forum for networking with colleagues, comparing best practices, and reflecting together on vision and technology. Hearts and Minds The 2015 Case Day at the Dolce near Brussels was an intense and enjoyable event, a real content packed roller-coaster. Over 100 people from Emakina […]

Entering China more easily – Emakina’s way into China’s online marketplaces.

Selling on Chinese marketplaces: enormous opportunities. Online marketplaces are a hot topic in digital marketing and with reason. Amongst all the possibilities of digital growth, online marketplaces have a very concrete and tempting one: access to millions and millions of customers worldwide. Let’s take China as an example. Mainly seen as ‘the factory of the […]

7 Snapshots from Salesforce Dreamforce

From the first glimpse of the Dreamforest to the applause closing at the last day’s final session, Salesforce once again made Dreamforce a true experience. It is impossible to tell everything, so here are seven snapshots to remember Dreamforce ’19 by.

Emakina.NL hosts Alexa Hackaton (Alexa, mix me a Fuzzy Navel please)

Alexa, Amazon’s voice-driven virtual assistant, today already recognizes about 7,000 externally-developed integrations. According to Amazon, tens of thousands of developers are hard at work to expand the Alexa skills list. With these skills, you make dear Alexa do just about anything, from reading recipes for you to controlling household appliances. With a growing number of […]

Emakina partners with Hackers on The Runway in Paris

Where better than in Paris to discuss the future of luxury? And who’s better placed than Emakina to fuel this discussion? Hackers on The Runway 2014 in Paris takes a deep dive into relationships and growth opportunities between luxury and digital economy. And Emakina is the proud and happy partner of the event on the […]